This weekend I joined Serve the City Amsterdam to make images of two of their projects. I learned we all have the power to help and make a difference. Also, there are so many lessons we should learn at an early age.
The first project was conducted by Recycle Valley, picking trash on the streets. It is amazingly surprising how much waste the volunteers collected in only 2 hours from a city's tiny area. Most of the volunteers filled two bags, and there were 15 of them separated into different groups.
I remembered this quote by Robert Swan “The greatest threat to our planet is the belief that someone else will save it.” Is it true we throw trash to the street, assuming someone else will do the work for us? Why not walk a couple of steps and save this time. Most projects are needed because we need to change our mindset, no matter the country you are.
Imagine a world where there is no need to pick the trash on the streets, and people who now work in that are responsible for the city gardens, which was my second project to photograph on that day. Is this too unrealistic?
There is a need to point out things that are happening not far from us; for that matter, photography is essential. Do we have the chance to make a mark in the world? What do you think?
You can sign to be a volunteer for their different projects at https://www.stcamsterdam.nl/.
See you soon from the fairytale city of Amsterdam,
Joanna, your Amsterdam photographer